September 23rd, 2009 § § permalink
Paritosh Sharma (dot) com is glad to be the Official Media Partner for the MOBILE VAS SUMMIT 2009 organized by Virtue Insight.
We bring you all the action over the next two days LIVE from ITC SHERATON, New Delhi. Follow @paritoshsharma on twitter and the Official Event page at facebook: http://www.facebook.com/event.php?eid=128074769798&index=1
Thanks to Fen castro and Sarika Sareen for all their support!
The Presentations and Photographs from the event are brought to you Exclusively by the Official Media Partner: http://paritoshsharma.com make your next event Go Global, contact us!
LIVE Photo Blogging the MVAS SUMMIT 2009
Click on the below image to download the pictures!
paritosh@paritoshsharma.com
Look forward to your comments!
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September 15th, 2009 § § permalink
CLICK ON THE IMAGE to Take the SURVEY
I am supporting this survey by YouGov, which is aimed at Promoting Entrepreneurship in India and getting more funds to the country, to support entrepreneurs!
I particularly want the level of primary education to increase in India and be supported by entrepreneurs.
If you share such a DREAM, I CALL UPON ENTREPRENEURS to take this survey and SHOW SUPPORT to the CAUSE of ENTREPRENEURSHIP in India!
Cheers to Entrepreneurship!
CLICK ON THE IMAGE to Take the SURVEY
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September 10th, 2009 § § permalink
I have been supporting start-ups and SME’s, moving up the value chain. In my quest for innovative work and finding out new companies which are doing interesting work, I would now be featuring some of these Start-ups and fairly based companies from India, who Deserve to be!
Just a couple of days back I got a chance to connect with the Founders of a New Delhi based NRI CONCIERGE Services company Midson Care. There was so much to know and for me it was another world of opportunities that Midson has opened up for the NRI community.
If I am in the US and my parents back home in India need medical help or some sort of help, how do I do it, without being dependent on my relatives?
This was a question that Mr. Vivek Chibber (Co-Founder, Midson Care) asked me and well, in my personal capacity I have no answers, as I have had no such experience. But reflecting back at the question, I remarked, that such a service is highly critical.
A parent in India, whose son/daughter is there in the US, goes through much. I never was aware of the level at which the parents are affected, once their children go abroad. Post listening to some practical stories which happened and the stress and trauma the parents and the children both had to go through, which essentially resulted in a rift in the strongest bond on the planet, that of a parent and the child.
Interestingly Midson Care, aas told to me by the Co-Founder, is that platform and bond between the parent and the child, that is why we are called – “Mid-Son”…the middle son 
The concept really struck with me and hence I decided that I would want to support this cause and if this can lead to lesser number of parents going to old age homes, then I am ready to leverage my blog as a platform for the same
To know more about the Services of the company click here.
I would now be doing a series of posts on the same and request you to SPREAD the WORD if this leads to happy families and great relationships!
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September 6th, 2009 § § permalink
Walk the Walk… Talk the Talk… Times have now arrived for the corporate to consider Blogging the Blog!!
Yes, its true, as social media is arriving with the Corporate, there are new rules getting created. New possibilities opening up. The Corporate today wants to get one with the consumer, interact with his relevant target audience wherever the consumer is!
Your consumers are already on the Internet
With the usage of Internet spilling over to almost all parts of the country, the corporate has a valid and an entirely new and ever increasing scope to interact in real time with its consumers, take feedback and hence constantly evolve as a ‘People’s Brand‘.
Your clients are already talking about you, are you listening?
We are licing in change, which essentially is the only contant thing in life. And so is a brand. A brand needs to evolve with the times, reaching out to the relevant set of people who are talking about you or would want to talk about you!
Blog and Get Blogged about
I suggest many of my clients that they should themselves participate in corporate blogging and not leave the entire communication to be handled by the PR team or any third party agency or marketing company handling your online communications.
Should you tie up with an external agency – Case Study?
Hmmm… I am sure with the strategy that Nokia used before launching N97 in India and Samsung while launching the Jet. What did they do? Call a select group of bloggers and wallah they have arrived at a much lesser cost as compared to doing a TV ad or big hoarding out there, which they will do for sure, but they have captured one strata of the market.
Trends In Indian Corporate Blogging – My View
The trends purely show, that there is a BIG opportunity and according to me it exists due to the fact that agencies have not been able to show the GAP and the OPPORTUNITY to the Corporate.
Say ‘hi’ to your sutomer each day, reach out and extend your hand! Get connected and retain your loyal customers!!
A focused Corporate blog will EMPOWER your customer to know more and get connected with the brand.
To leverage the power of Corporate Blogging and create a successful strategy of saying ‘hi’ to your customer each day, CONNECT WITH ME at 
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