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Articles in the social media Category

Blog, social media »

[21 Feb 2010 | One Comment | ]

Its a Sunday morning and after quite sometime, Iv sat around looking at what is happening across the Digital Media/ Marketing industry in India. Overtime the interactions Iv had with people across ages and businesses, today I share a perspective with everyone who is interested in exploring the New Media!
I must confess, this post is not going to be the sweetest in the line.
Recently I read an article at Alootechie a famed site which Iv been following since sometime and have admired their content, on, “are social media training companies …

Advertising, Customer, branding, social media »

[1 Nov 2009 | One Comment | ]

In my endeavor of establishing transparency and clarity in the, Ohh so amazing and new world of Social Media and Online Marketing, I am sure the series of posts I am doing now, will surely be an eye opener for clients.
Just sometime back, my strategy team did a search on the keywords, Social Media and India, and what we got were people who have sometime or the other in their professional lifetime, related to the Social Media industry. And since Social Media is not an age old concept, thus we …

Blog, branding, social media »

[30 Aug 2009 | No Comment | ]

There are many Buzzwords in the Social Media industry today and each day one evangelist is harping on a new one. Much clutter gets created due to the same and hence the diluton of your Brand Equity, as each Brand is pitched these high flying Buzzwords by the marketing agencies.
Corporate Blogging though not a Buzz word, but has been so messed up that many a corporate have lost value rather than generating it. There have been instances of big corporate entities using fake blogs and many other tactics to boost …

Business Innovation, Startups, branding, social media »

[14 Aug 2009 | One Comment | ]

Well, Yes I have a problem.
I discuss Social Media with some of the established brains in the domain in India and have had discussions with Social Media thinkers sitting thousands of miles across the seven seas.
And now I do have a problem!
Before I put my problem down, let me put some questions for you to ponder upon:

Almost every business today needs to reach out and the Internet becomes one of the best mediums. But does every business have the same objective in terms of (Branding, Outreach, Lead generation) etc.?
Is it …

Business Innovation, social media »

[9 Aug 2009 | 4 Comments | ]

I am a Social Media Marketing evangelist and started my Internet career as a blogger almost 2 years back.
Since this time, I have connected with many people, from some of the best in the Internet domain to some real sharp entrepreneurs, who have given their comments on the various business models which startups and the established Internet/ Online companies are following.
Scale up or Shut Shop
Out of my interaction a couple of days back with a highly placed and successful Internet entrepreneur, a revelation jumped out, which in a way took …

Paritosh Live, Paritosh Show, branding, social media »

[8 Jun 2009 | One Comment | ]

Paritosh Sharma speaks on Social Media and Mobile 2.0 at OMCAR 2009

I take pride in presenting my talk at OMCAR 2009, a hugely successful event which was held by OM Careers in association with TiE, Delhi at Amity University, Noida.
I am humbled by the response received by the delegates and some amazing insights from the fellow speakers.
The rest of the video parts would be updated soon on the OFFICIAL OMShare YouTube channel!
Thanks,
Paritosh
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Blog, social media »

[4 Jun 2009 | No Comment | ]

Almost 2 weeks back, I entered into this contest which was Organized by the Sol Solutions, Canada called The Great Blog-Off!
40 thought leaders/authors/thinkers from across the globe participated in the first stage, out of which there were top 15 chosen after stage 1, which I was a part of Post stage I, it was 12 people contributing to the Community Marketing Blog passsionately to create one of the best Social Media communities, lead by some of the TOP thought leaders into the field.
And, after these two full of …

Blog, Paritosh Live, branding, social media »

[28 May 2009 | 3 Comments | ]

Sharing my talk which I delivered at OMCAR 2009 – The Online Marketing Summit, New Delhi. I am glad to get the feedback that the talk was well received and thanks to all the people who shared their feedback!
This session was blogged LIVE by: Deepanwita Chatterjee, from team OMShare.
Post tea, peppered with some avid networking, we gather for the next session, ‘Making SEO, PPC, SMM & Mobile Work Together’, presented by Mahesh Murthy, CEO Pinstorm and Paritosh Sharma, (SMM Evangelist, OMLogic). I am LIVE Blogging the session and I can’t …

social media »

[16 May 2009 | No Comment | ]

Today a large number of people across the world are using internet as a means of communication, entertainment, shopping, gaming and searching information. When used in an effective manner the internet has a huge potential for marketing services, products and brand building.
In the current scenario indulging in online marketing is no longer a choice but a necessity.
Do you want to learn how the power of the web can be used for marketing your brand? Do you want to be a part of the booming Online Marketing industry? Do you want …

Advertising, Business Innovation, Events, Paritosh Live, social media »

[2 May 2009 | No Comment | ]

Nikhil Sarup from Solutions Digitas – shares on Web 2.0 means business, and he shares a concrete iron clad framework for implementing web 2.0 in your company, as Nikhil puts it for the audience.
I particulary like Nikhil’s initiation to the session. Its interesting to see a real guy out of the crowd! Sharing his point of view on how social trends are happening in B2b space! Generally when I have interacted with people, the implementation of Social Media in the B2b space has always been a greater concern as compared …