Yes the title of the post is correct and well, I am writing one after a long time. There has been lot of action lately in the social media domain. While working towards refining Social Media metrics and measurability and making things more transparent and understandable for the client, I have been working towards synergizing Social Media with the business objectives for my clients and the journey has been fairly fruitful.
Have stumbled upon a few tools which I found fairly interesting. In this post I am sharing with you a search engine which I digged, DuckDuckGo !! Yes, that’s the name of the search engine, and No, I havent lost my senses!
Strange name, but effective results. Far from the advertisement laden Google results, DDG comes fresh with a new interface and search results which are in contexts better than Google search results. The way DDG classifies search results and shows you the official site for yoru search result (if there is any existing) and then shows the rest of the results is amazing!
Who created DDG?
DDG is the brainchild of MIT grad Gabriel Weinberg, who is self funding the initiative!
I support Weinberg when he promises “less garbage” results. While I am writing this post, I have explored DDG for almost a couple of hours now and I do appreciate the design!
Design – what has it got to do with a search engine?
When you have just a text box on the landing page, what do you need to do with the design of the page? I found it highly intuitive and intelligent of DDG to be giving the user the option of clicking on the many options of internet web sites available on the right sidebar of the screen of your search results.
So, lets say, if I search my name: paritosh+sharma
The first result that comes is my official site:www.paritoshsharma.com followed by the other search results. Now I was fairly amused by the deep search results that I got while doing a name search.
Okay, so I got the search result, now what if I need to see the presence of the searched item on Social Media?
DDG has very intelligently placed links on the right sidebar of the page, which link to various social media channels and other popular sites and an automatic search query goes to the channel which gives the searcher access to your social media profile on the channels directly.
Thus with a single click on the YouTube icon, I reached to my channel on YouTube
Though not a Google yet, but DuckDuckGo is soon predictably going to prove to be a toughie in the search space, creating its own apprecaitive user base.
