Higher Employee Engagement Today Does Not Necessarily Reduce Attrition

February 18th, 2009 § 0 comments § permalink

Higher Employee Engagement Today Does Not Necessarily Reduce Attrition

What happens when you have a room full of HR pro’s from the industry? Well, sparks fly, literally but in the minds! Human Resource, one of the most crucial parts of any organisation today has evolved and how! A team of experienced human resource professionals came together on the 29th august at VYK, NASSCOM office, a revival of the NASSCOM HR Best Practices. Mr. Aadesh Goyal, Chairman, PeopleStrong HR services, graced the occasion, with his thought provoking address to the members present.

Known for his meticulous business ethics, Aadesh, from the very beginning of the session, had the participants engrossed in the discussion.A two-way discussion ensued, which had innovative contributions by the fraternity. With a strong hold into the HR industry, Aadesh started by discussing the basics, which essentially helped in breaking down the ‘myths’, and giving a new shape and direction to what works, and how as a HR professional you need to mould and create customized solutions for your organisation, in accordance with industry standards. A heady mix of “theory” in the form of an engrossing power point presentation and “practical experiences” which discussed in detail how various companies across the board approach the problem and the various successfully implemented solutions.  Some of the key words discussed in the forum which created the ground for the talk were:Employee engagement, Compensation, Right Staffing, Attrition, Quality, Layered process, Deferred compensation, Line managers. The key words, though initially scattered across the table, were intelligently put together by Aadesh.

What would you say if someone told you, “A 1% decrease in compensation in software business would increase profit by 0.6 percentage points”?

Well, Aadesh did just the same, and the participants consented!

The questions at this stage that came up were:

  • How do we create a nice compensation environment?

Even if as an organisation, we are not the best pay masters, still what is that we provide, which would be a major factor in attracting and retaining employees? See what impacts special events have on attrition!A one liner by Aadesh, powerful enough to have people thinking in the common direction. With a discussion over the same, newer ideas on Employee Engagement came to light!

  • What delivers consistent quality?

‘Quality’, a highly debatable topic was very subtly handled by Aadesh.With a simple example of “if you are a packaged drinking water manufacturing company, how do you maintain quality?” Well, answers by the participants threw light on the importance of the topic and various innovative solutions came to the fore. Examples of organizations like HCL, were put across, which boast of such high HR practices, that allow them to make sense of Employee Engagement in the real sense. With attrition being the basis of the discussion, quality again lead to addressing the issue with a highly effective and efficient methodology of keeping a check on quality, while addressing attrition!

“Look at the kind of different attrition engagement techniques for different types of employees” remarked Aadesh.

The common voice consented to the same! Effectively addressing your attrition concerns, controlling costs, Aadesh put forth the suggestion of employing different engagement techniques for the various set of employees.

“I would not put my best engagement techniques, to the bottom most performers in the team, instead utilize the same for the top 20-25 percent of best performers”

The role of line managers?Research shows, in a normal BPO set up a team lead spends 80 percent of his time in preparing reports on his system, fro his boss and the boss’s bosses. If the team lead does not spend his maximum available time with the team on floor in action, well he is not being effectively utilized. Thus the suggestion of having line managers creating and following proper dashboards, which suggest to the senior management, the quality, attrition and various other factors about the base level employees. A line manager is the best person, who knows his subordinates, hence he should have a major responsibility in catching attrition young and in time, thus allowing the management to take effective measures. The same was put together by Aadesh in a structured three (3) layered process. 

Deferred compensation, does it work?YES! Remarked Aadesh. Its just a matter of mindsets. The same action that you consider as stopping someone’s basic salary, can be more structured in a structured salary break up (ex: incentive based) and told to the employee before joining. Aadesh sees the same as an effective tool in addressing attrition concerns, by the organisation.

Shape up or ship out!Though as an organisation, none would like to enter the hire and fire mode, but measures have to be taken to effectively address the attrition concerns! Training and development was discussed in this part of the session! Shape up or ship out the bottom performers, remarked Aadesh. With an interesting case study which brought about a great deal of change in increasing the effectiveness of the human resources, Aadesh captured the brains of one and all present. An eye opener for some of the non IT professionals and others who did not belong to the mainstream HR. The session concluded with a quick point put forth by Pankaj Bansal, the CEO and Founder PeopleStrong which pointed out the still hanging gaps in the HR industry!

Link to the post at the NASSCOM EMERGE Blog: http://blog.nasscom.in/emerge/2008/09/01/higher-employee-engagement-today-does-not-necessarily-reduce-attrition/

“On-Demand business in India” – (un)Conference session at NASSCOM EMERGEOUT Conclave

February 18th, 2009 § 0 comments § permalink

At the NASSCOM EMERGEOUT Conclave on 29th September, New Delhi, we will be putting forth an interactive session on “On-Demand business in India”.

The session would be led by Kishore from PK4 technologies and Arvind from Movico Technologies and this would be a unique mix of a segmented approach with the platform providing enough space for the participants to interact and seek clarifications and share experiences.

We invite the EMERGE community to share what value would they like to take away from the session. Your responses would help us in creating a more customized session with a high value proposition for the participants.

Companies, world over, are investing large sums of money to grow their top-line revenue while maintaining their focus on profit. They are being cautious about over heads, and when they do invest, they are looking at measurable returns, broken down in months and not in years.

Call it survival tactic in a rapidly changing business world, where change is driven by a whole new set of emerging business development tools as SaaS, which support the model of On-Demand Business and SOA.

With new business models such as SaaS, Cloud Computing in place, more and more companies are leveraging web technologies, thereby supporting enourmous economies of scale in deployment, management, and support for the application through the SDLC.

The session on the “On Demand business in India” would be structured on the SaaS model, which would have anchors introducing the key issues which would be presented to the audience, (acting as the multi tenant’s), thus we invite high interactivity and creativity.

We intend in creating high value propositions through all the sessions at the EMERGE OUT Conclave, which would be possible only through your inputs.

Looking forward to your suggestions.

Link to the post at the NASSCOM EMERGE Blog: http://blog.nasscom.in/emerge/2008/09/08/on-demand-business-in-india-unconference-session-at-nasscom-emergeout-conclave/

Go Kiss The World – Subroto Bagchi at The NASSCOM EMERGE OUT Conclave

February 18th, 2009 § 0 comments § permalink

I am LIVE blogging The NASSCOM EMERGE OUT Conclave! Well its 10:59 a.m and the room is already full of buzz. The NASSCOM EMERGE OUT community has truly evolved!

In the initial session, we had Mr. Som Mittal, Mr. KrishnaKumar Natarajan and Mr. Subroto Bagchi taking the court. With Pradeep’s post above, all would be aware of what great value add the session was! Particulary emphasizing on Subroto’s speak, well rules have been broken. And enough space been created for the Emerging Companies.

People talk statistics so did Subroto. And all were glued and all ears. How often do you get to get a lesson from a wild fish? You do! and the entire room did!
What do you do when one of the biggest clients that you are visiting for a sales pitch tells you, “I can chew you and spit you out, even before you know it”…you dont lose grip, you smile and create a MindTree!

The session was highly engaging and if you think how long can a human hold his breath and still be alive? Well today I know (30 minutes) that’s what happens when you have a Subroto Bagchi speaking! When they say a mentor’s hindsight is your foresight, its true!

While interacting with Subroto and Krishnakumar post the session one on one…I learnt something that I’m sure would be a lesson worth for many a Emerging companies. One of the founders of MindTree Ltd. Subroto started off with some other venture initially, which didn’t work and he again went back to Wipro, worked for another 10 years and founded MindTree! Entrepreneurs here’s a definition of dreams and commitment for you, from a dreamer.

The session concluded with an interesting Q&A.

The video would be posted soon!

Link to the post at the NASSCOM EMERGE OUT Conclave: http://blog.nasscom.in/emerge/2008/09/29/the-nasscom-emerge-out-conclave-go-kiss-the-world/

From caterpillar to butterfly – NASSCOM Friday’s 2.0 (40th session)

February 18th, 2009 § 0 comments § permalink

Dheeraj dharm mitra aru nari aafat kal parakhiya chari”
- Tulsidas

Remarked Prof. Sanjiva Dubey, addressing the 40th Friday’s 2.0 session @ NASSCOM, New Delhi.

The session started with Mr. Ankur Lal, Chief Executive, Infozech software Ltd. introducing the participants to the session and the EMERGE community.

- I am a fellow traveller, said Sanjiv before igniting the present minds. Well it was not just igniting these minds, Sanjiv had a huge task of not only sharing his insights but more so in calming down the anxious people in the room, who all shared a BIG single concern, that of  - what to do in these market conditions?

Sanjiv’s opening line did the magic “an SME won’t turn into an Infosys in a matter of days or months, its rigorous practice”

In these BAD times, Sanjiv smiled with a GOOD news for all, “Every IT giant was an SME”, thus everyone grows! A few examples Sanjiv shared-

  • Google, HP amd Apple were started in a garage
  • Adobe was atarted by ex employees of Xerox and named it after a river that ran by the neighborhood.
Before we go further, how many of you would say that you don’t know this name – Western Indian Vegetable Products Ltd.?
Well, I am talking about WIPRO Ltd. in this case.
Thus was set the mood in the room, which made the participants feel that the bad times though have their share of “bad moments” but they come along with lots of opportunities as well.
Coming out with Unique-Creative-Innovative ideas, this is the right time to effectively implement these strategies into the SME’s business plans. Sanjiv in fact emphasized on the importance of the above for not only the SME’s but also every IT company, referring to his book.
All SME’s which emerged into a mammoth organization had just one “creative innovation”, on which the empire was built on, remarked the experienced professional.
Challenges for an SME
  • Limited opportunities for Economies of Scale
  • High Development cost, Low profits
  • Losing customers, no repeat orders
  • High cost of marketing
Enough to make these bad times, sound really BAD!
But Sanjiv keeping his poise, said in bad times SME’s should test these four -:
  • Patience
  • Persistence
  • Pals
  • Partners
Also were shared certain crucial things that according to Sanjiv, should never be done during a downturn -:
  • Don’t panic
  • Don’t let your clients/employees/investors panic
  • Don’t believe everything you read
  • Don;t brush aside everything what you hear
  • Don’t isolate yourself. A team is more successful than an individual
An interesting thought and example that Sanjiv shared, was when he bagged a big contract competing with the market leaders a few years back, by creating and maintaining a “consortium” of companies, which was a lesson towards why a team is more important always.
Remain glued to the ground!
Whenever you’re glued to the ground(you know the situation and how would it affect you) you don’t panic as much.
Sustain a day at a time, which Sanjiv innovatively termed as the ICU(intensive care unit) model!
Your organization is like the human body, with the Brain representing Creativity, Lungs the Cashflow and the Heart, Enthusiasm.
All the vital organs need to be kept alive at all costs to keep going, forging new relationships and leverga these learnings when the right opportunity arrives.
Socialize, serve others and don’t hesitate to collaborate!
We as IT companies are running towards getting into our own niches in the race to prove our niche expertise. But in these times its innovative collaboration which works!
Sign up at the first signal of ecosystem change, be observant and be quick to notice the change, was Sanjiv’s advice to the SME’s. Survical at any cost and rate is mandated.
So, you meet your team everyday? Well, go have lunch and meet them twice a day now!
Innovating the business model by the IT industry
  • From labor based to annuity based
  • From being just a cook, you now need to take care of the entire wedding
SME’s can do so by forging long lasting partnerships with already established IT leaders. Specialize on a particular domain. Niche matters!
Good news, In bad times, you’re not pressured for deadlines, thus what you have is time in hand to do what you could not have done and missed the bus while concentrating on other things in the emerging and happy times.
Corporate Discipline
Instill discipline in bad times. With a slide presentation showing the royal guards, Sanjiv made a point which he emphasized by saying that discipline is of utmost importance and cannot be negotiated upon.
The FIVE S (5S) formula-:
  1. Sort
  2. Straighten
  3. Shine
  4. Standardize
  5. Sustain
In the context of the current market scenarios, Sanjiv essentially made a point which struck the right cord with the participants, who all consented that these things are important. Go build relationships, which was supported by an example from Sanjiv’s personal life, about a client for whom he went the extra mile, and the client still remembers him, (whether times are good or bad).
Flawless Execution
The client saves a lot by getting his work done, by an SME than by a big player, all it demands is flawless execution, responsiveness and customization. And the room was fresh with positive vibes )
Finally -:
Go find a mentor who can help you in tough times, Sanjiv placed the importance of having the right Mentor high up on his list.
Guru gobind dono khade, kaku lagun pau…
balihari guru aapne gobind diyo bataye…
- Tulsidas
The session drew to a close, with Sanjiv again being one with the participants, re-assuring them that we all are in similar times, with his words-:
Main aap apni talash mei hun, mera koi rehnuma nahi hai..
Mai kya dikhaun raah tujhko, mera apna pata nahi hai..

Link to the post at the NASSCOM EMERGE Blog: http://blog.nasscom.in/emerge/2008/10/18/from-caterpillar-to-butterfly/

Outlook for Indian Software Product Business – Blog by Paritosh at NASSCOM EMERGE Product meet

February 18th, 2009 § 0 comments § permalink

LIVE Blogging the Software Product Business meet @ the NASSCOM Delhi office !!!

Key findings, Nov 2008 – research finding, Zinnov.

The NASSCOM software product study, what is it that we lack and how to help homegrown businesses go global was the focus for the research finding. We looked at the Silicon valley and other parts of the globe, exhibiting similar growth patterns in India could result into opening newer vistas into hugely untapped local markets.

First 45 minutes:

SO HOW DO WE DO IT?

We touched upon the various Indian SME’s, CIO’s and global CIO’s and why do they look at India into the product domain? In Banking products you have to look at India, have no other option.

  • The Indian s/w product industry has witnesses an accelerated growth of 44% over the past 3 years

  • While the top 5 players dominate, expansion in the tier-11 forms and startups has helped broad base the industry structure

Post studying over 500 products…

  • Growth in s/w product startup activity over the last 3 years has also helped strengthen the industry product portfolio

Increased activity in the Indian software product industry is being witnessed only after 3 decades of its evolution about 350 companies got registered between 1985-1990, but all of a sudden the MNC’s were free to business in India, and hence Indian companies started slowing down.

If it all started very well why are we not going good?

The challenges being faced-:

  1. Small size of the local Indian market
  2. Lack of R&D talent
  3. Lack of VC investment in the 1985-1994 era
  4. Lack of distribution networks into the global markets
  5. MNC’s came to sell their products, so they were able to grab the share
  6. Parallel emergence of IT outsourcing

WHAT HAS CHANGED IN THE LAST 3 YEARS?

  1. Talent pool
  2. VC funding available for products, amost 273 VC offices set up in India
  3. Emergence of incubation centres – very important for infrastructure and mentoring for such young companies
  4. Role models – people who have been there, done that are now doing it in India
  5. Market development – there is a huge market in India, about 35 million SMB’s to be tapped into
  6. Technology disruption – an interesting trend, creating a level playing field for Indian companies, so the coming of an MNC within the same market does not hits the Indian counterpart

Dwelling DEEP into the above point now-:

  • Entrepreneurs are being helped immensely with the market size and incubation centers
  • Over time Indian based software companies have built highly successful product businesses

Indian software market is growing 2-3 times as the global market. High untapped opporttunity for entrepreneurs. Local requirements are huge. No one has actually figured out the right strategy for the local market.

The software building levers are changing and the way softwares are built are being changed:

  1. Cloud computing/Vitualization/SOA/Open source
  2. Delivery models as – SaaS

Innovation in delivery model has led to a radicl shift in global software distribution processes. SaaS has created new markets for SMB’s, hence newer markets are opening up, which sounds as opportunity for emerging entrepreneurs. Going forward we see a huge upsurge into the SaaS and such business software delivery models.

BASED ON THE OPPORTUNITY WE REALIZED

There is a huge opportunity for Indian businesses.

  1. By 2050 we have a market size worth 350 billion dollars
  2. BFSI sector
  3. Telecom
  4. BI and Analysis
  5. ERM
  6. Security
  7. Retail
  8. Storage
  9. Mobile Applications
  10. Online Gaming
  11. SEM

Online search and marketing business is a highly successful business globally. In India its still to be structured more. Currently its a 100 million dollar market and growing at 33% YoY. There, hence is a sizeable opportunity for the Indian companies.

Action across four themes will help India based software companies to achieve accelerated growth.

  1. Influencing the market
  2. Enhance the talent pool
  3. Strengthening the capital ecosystem
  4. Facilitaing the support system

OUR STUDY SAYS: there is no BRAND built for Indian companies to put there products on the global domains.

Doing trade development efforts. There are other parts of the world where we can get high value. Leverge partnership models.

Global CIO’s don’t understand there is an option in India, how do we bridge that gap? How do you address piracy? Cost of product in India is very high, how do you address that?

Sustaining current growth momentum requires more active engagement amongst the various constituents of the s/w product ecosystem.

For entrepreneurs its immensely necessary to tap into these:

  1. Idea and concept
  2. Have a strong market research backing the Bplan
  3. Build a prototype
  4. Flexibility to change the idea/concept

Software product businesses require significant investments and it takes 36-48 months. So how do you do it?

Leverage partnerships. Ecosystems across the business value chain of the software products can help in rapid expansion of the business.

The session pre tea drew to a close with an interesting Q&A with discussions from the mind and mouth of an entrepreneur.

Link to the post at the NASSCOM EMERGE Blog: http://blog.nasscom.in/emerge/2008/11/07/outlook-for-indian-software-product-business/